A warm welcome to our new board members: James Chandler, Chief Marketing Officer at IAB UK, and Paul Sinker, Director of Communications at the NMA. Their expertise & knowledge will be invaluable as we continue to develop our products and services for the industry: https://buff.ly/4cw9VX9 IAB UK News Media Association #trustinmedia
ABC UK
Advertising Services
Berkhamsted, Hertfordshire 891 followers
Our logo stands for quality and trust in media, empowering our industry to trade with confidence.
About us
ABC releases data for the UK media industry to use when trading print, digital and event advertising. We’re also a leading industry-owned auditor for media products and services, with specialist skills in digital ad trading. Our logo stands for quality and trust in media, empowering our industry to trade with confidence.
- Website
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https://www.abc.org.uk
External link for ABC UK
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Berkhamsted, Hertfordshire
- Type
- Nonprofit
- Founded
- 1931
- Specialties
- National & Regional Newspapers Certification, ABC QuickView, Consumer & Business Magazines Certification, Multi-Platform Certificate, Event Certification, Spiders & Robots Service, Total Audience Certificate, Content Verification Certification, Ad Fraud Verification, Brand Safety Verification, Viewability Certification, and Ad Trading Data
Locations
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Primary
Get directions
Charter House, Black Prince Yard
207/209 High Street
Berkhamsted, Hertfordshire HP4 1AD, GB
Employees at ABC UK
Updates
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If 61% of people believe business leaders are trying to mislead… how can you show that you’re an MVP (Most Valued Partner)? We heard the strong call to action that came from the London Brand Safety Summit Series earlier this month, and asked ourselves - how can we help promote the most trustworthy companies? https://buff.ly/3R9c6HE IAB UK TAG
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Concerned about the latest EU Legislation? We interviewed David Barron, Director of Operations at the European Interactive Digital Advertising Alliance, to find out how the new Advanced Advertising Transparency Programme (AATP) and Transparency Seal helps businesses align with EU legislation… as well as delivering a host of other benefits: https://buff.ly/3wrsIDn #digital #advertising
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Is print a hidden superpower?! New research by Thinkbox reveals print delivers greatest ROI in the short and long term. Find out more fascinating findings from the ‘Profit Ability 2: the new business case for advertising’ study, featured today in The Media Leader: https://lnkd.in/efJ9k7PC #trustinmedia
Print beats other media channels to deliver largest ROI
abc.org.uk
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ABC UK reposted this
Congratulations to our TAG Platinum clients for achieving the highest TAG accolade. https://ow.ly/SF0S50QNHNt #trustinmedia
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We're delighted when our clients share the added benefits they’ve experienced after completing our TAG audit. Congrats Dailymotion! #trustinmedia https://ow.ly/jf6T50QRnY1
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We're committed to making every one of our TAG audits a positive experience for our clients. Congratulations Mobsta Ltd - Certified B Corp® on your new TAG Seal. #trustinmedia https://lnkd.in/gM86ADhq
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Our clients have achieved over 161 TAG Seals this year - showing these companies support industry standards and are committed to a more transparent digital landscape. Find out more: https://ow.ly/G5Kp50QRn8X #trustinmedia
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We're happy to support TAG (Trustworthy Accountability Group) in its mission to deliver a safer online experience for brands. https://ow.ly/JQMB50QRmHu #trustinmedia
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Congratulations to our CV Tools clients Adloox, Adsquirrel, illuma, Integral Ad Science and Mantis for undergoing our testing and being awarded TAG’s Brand Safety Certified Seal #trustinmedia #https://ow.ly/Jbam50QRjkh
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