We're happy to support TAG (Trustworthy Accountability Group) in its mission to deliver a safer online experience for brands. https://ow.ly/JQMB50QRmHu #trustinmedia
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Gambling and trading marketing compliance is heavy duty. Reduce time, cost and risk of breaches. It's a no brainer. DM me if you're looking for an introduction to the guys at Haast 👍 #gamblingcompliance #tradingcompliance #marketingcompliance #affiliatecompliance
We're really excited to share this case study about how we're helping MATE internet + mobile (a fantastic aussie telco) manage their marketing compliance. Some highlights include: ⌚ Eliminating 10+ hours of manual compliance checks each week 👁️ Instant visibility of Mate's entire digital presence, with all web and social media content now at the team's fingertips. Don't just take our word for it - as Mark Fazio, Mate's Co-CEO says: "Haast has enabled us to review and stay on top of our entire digital presence in seconds, something that wasn't possible before without the power of the platform" Find out more: https://lnkd.in/gH_si-xd
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Enabling marketers to sustainably boost their reach and performance on digital advertising campaigns.
In 2024, the digital ad world is buzzing about the importance of advertising standards and certifications. From early in the year where low-quality ad-heavy sites have been more exposed, here's another reminder of the need for guidelines set by bodies like the Media Rating Council and Trustworthy Accountability Group and who is sticking to them! As digital landscapes evolve, maintaining these standards is key to building trust and delivering value; and championing these practices will keep the digital advertising industry strong and credible. 🌐✨ Is it time to analyse how committed your org or partners are to transparency, quality, and a sustainable ad ecosystem? #DigitalAdvertising #AdStandards #MediaQuality #TransparencyInAds #SustainableAdvertising
Why should marketers care about vendor certifications like TAG and the Media Rating Council? Our very own VP for Global Integrations and Compliance, Jurjen de Wal, shares his thoughts in AdMonsters on combating low-quality sites and building a reliable ecosystem.
Why Advertising Standards and Certifications Matter in 2024 - AdMonsters
admonsters.com
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Hidden winning niches to #dropship for this summer🔍 https://lnkd.in/eBiVeF-x Find more ideas on #BigSpy👇 https://lnkd.in/gZ5aUsFR #dropshipping #goodthings #ecommerce #oilyglue #winningproduct #adspytool #contentmarketing
TikTok · BigSpyOfficial
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Too many brands don't know how to analyze creatives Do this for every winner: - WHY is the hook rate what it is? - WHY is the hold rate what it is? - WHY is the CTR what it is? - WHAT needs to change to get them up? If you understand why it works you can replicate it
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I learnt this strategy cheat code on the biggest beer pitch of the year. I was flown across America to work the final 48 hours of the pitch. Not a great time to be invited in the room. Creatives were mentally exhausted. They didn’t want strategy now. But this one technique helped gain respect and add value right away.. ‘Storify the idea’ technique. With too many ideas on the board. This helped to cull and focus ideas. All you do is create a start-middle-end of the idea. With these questions (attached) This helps to make ideas bigger and more integrated. 👉If you’d like to see examples of how to storify an idea, I’ll be sharing them in my creative strategy workshop next week. Sign up here: https://lnkd.in/ghtUmP9g
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2x’ing CTR for Brands with Facebook & TikTok Ad Brief Writing | Creative Strategist | DM for D2C Ad Writing Help
Weak hooks is the biggest problem that brands face 🚨 So here's some guidelines you can follow ⬇
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What are the advanced tactics the best DTC brands use to explode their list growth compliantly? The Postscript team interviewed a group of SMS experts to find out. The results are a list of actionable steps you can implement and see results from today. Let’s get into it: (PS: If actionable content for DTC operators like this is interesting to you, follow me for more of it)
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We create ads for DTC Brands that spend $100,000+ profitably on Facebook and last for months | Co-Founder @TurnVertical
A lot of brands test too much. What you need is a clear testing structure. Before you start testing ask yourself: → What ads are missing in my account? → What do I expect to get out of this test? → Can this test have a large impact on my account? Most brands test small iterations of the same thing over again limiting their growth. Just being aware of those things already helps.
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Big News! Fanbase is moving forward with a $17 million Reg A round. Join us on this thrilling journey by signing up on our waitlist at startengine.com/fanbase. #BeYouWithoutLimits THE COMPANY IS “TESTING THE WATERS” UNDER REGULATION A UNDER THE SECURITIES ACT OF 1933. THIS PROCESS ALLOWS COMPANIES TO DETERMINE WHETHER THERE MAY BE INTEREST IN AN EVENTUAL OFFERING OF ITS SECURITIES. THE COMPANY IS NOT UNDER ANY OBLIGATION TO MAKE AN OFFERING UNDER REGULATION A. IT MAY CHOOSE TO MAKE AN OFFERING TO SOME, BUT NOT ALL, OF THE PEOPLE WHO INDICATE AN INTEREST IN INVESTING, AND THAT OFFERING MIGHT NOT BE MADE UNDER REGULATION A. IF THE COMPANY DOES GO AHEAD WITH AN OFFERING, IT WILL ONLY BE ABLE TO MAKE SALES AFTER IT HAS FILED AN OFFERING STATEMENT WITH THE SECURITIES AND EXCHANGE COMMISSION (SEC) AND THE SEC HAS “QUALIFIED” THE OFFERING STATEMENT. THE INFORMATION IN THAT OFFERING STATEMENT WILL BE MORE COMPLETE THAN THE INFORMATION THE COMPANY IS PROVIDING NOW, AND COULD DIFFER IN IMPORTANT WAYS. YOU MUST READ THE DOCUMENTS FILED WITH THE SEC BEFORE INVESTING. NO MONEY OR OTHER CONSIDERATION IS BEING SOLICITED, AND IF SENT IN RESPONSE, WILL NOT BE ACCEPTED. NO OFFER TO BUY THE SECURITIES CAN BE ACCEPTED AND NO PART OF THE PURCHASE PRICE CAN BE RECEIVED UNTIL THE OFFERING STATEMENT FILED BY THE COMPANY WITH THE SEC HAS BEEN QUALIFIED BY THE SEC. ANY SUCH OFFER MAY BE WITHDRAWN OR REVOKED, WITHOUT OBLIGATION OR COMMITMENT OF ANY KIND, AT ANY TIME BEFORE NOTICE OF ACCEPTANCE GIVEN AFTER THE DATE OF QUALIFICATION. AN INDICATION OF INTEREST INVOLVES NO OBLIGATION OR COMMITMENT OF ANY KIND. AN OFFERING STATEMENT REGARDING THIS OFFERING HAS BEEN FILED WITH THE SEC. YOU MAY OBTAIN A COPY OF THE PRELIMINARY OFFERING CIRCULAR THAT IS PART OF THAT OFFERING STATEMENT FROM THIS LINK. THIS WEBPAGE MAY CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THE OFFERING MATERIALS, THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS. INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.
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What’s behind the crisis in creative quality (and how can it be addressed)? In 2023 marketers have to contend with more platforms, channels and ad formats than ever before. But with this much content, inefficiencies compound. Over 70% of live ads are missing creative best practices—best practices that have been linked to effectiveness, sales lift, brand lift, ROAS and media efficiencies. But some of the world's biggest advertisers, like Nestlé, Bayer, and Diageo, are addressing this problem with the Creative Quality Score (CQS), which helps them measure and improve creative adoption to best practices in real time. Download the CQS101 to learn how over half the world’s biggest advertisers have been solving this issue → https://lnkd.in/e_D4KEYB
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