Post news Report RSS The challenge of Adblock

A call to arms for our community - whose support we depend on to grow and prosper.

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Since 2002 ModDB and IndieDB have been helping developers promote their craft to our amazing community of gamers. Today we reach 7.7million people who download over a petabyte of content every month. It has been an amazing journey and more than we ever could have imagined, and we aim to stay online forever.

50%
of our visitors use adblock


However a challenge that all web communities face today, for better or worse is a dependence on advertising. Our aim has always been to show as few, as classy and relevant advertising as we can and we continue to fight that battle. But with adblock penetration exceeding 50% this is a challenging task. For large companies like Google this isn't a problem, because they pay adblock to allow their ads by default. But for us we are left in a tricky place.

Adblock or not we still love yoooou and will always welcome all visitors, but if you don't mind seeing ads every now and then, we ask for your support by whitelisting ModDB.com and IndieDB.com.


If you like the site, we are testing out a subscription system which you can join above. In return you will see no ads for a year, and we offer a warm fuzzy feeling that you are helping us feed the beast (the 15 servers we have pushing out content). We welcome all suggestions so please don't hesitate to share - our aim is to give all game and mod developers a voice free from editors/gatekeepers, as we succeed when we help you succeed.

UPDATE: responding to are our ads safe

So a lot of people in the comments are saying they would like to whitelist us (thanks!) but want to know if our ads are safe, don't play noise or do annoying things. I just want to respond to this by saying we value our community above all else, which is why we work with Gamer Network on all ads. Our policy is to whitelist and only traffic acceptable ads. You should never experience ads which don't comply with these rules, as we want people to love browsing here and for the ads to complement your experience not push you away. We hope more sites follow our lead, so you feel good about whitelisting us and other deserving sites on the internet.

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Guest
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shitposter9191
shitposter9191 - - 46 comments

its not true that google pay adblock to allow their ads,the thing is if you use adblock on chrome it will show all the things from google wether you like it or not because adblock on chrome is broken.
Reson people use adblock is because they dont want to see ads or popups that irritates more than help.
Another thing that i find weird is that you claim more than 50% of people use adblock but thats not true i would say around 10 % of people because if you are in tons of forums like myself you will know that people dont use the full potential of the browsers they have,like saying chrome is better and faster then firefox which is false because it compromises your security,the extensions barelly works and the adblock only hides the ads it wont make them dessapear as firefox counterpart,or the fact that you need way too much ram to use chrome (3 GB used on 10 tab) against firefox (390 Mb used on 20 tabs).
Maybe you should reccomend people to use chrome or maybe people are using chrome wiht adblock extension but as i said and this was tested it only hides the ads from view that means the ads are still there only not visible.
Maybe instead of using a script to check if people use adblock or not you should check the browser and you will know

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Guest
Guest - - 699,913 comments

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pooppoop986
pooppoop986 - - 3 comments

Whitelisted. Thanks for using noninvasive ads :) no flash ads or noise=great

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HANDANI
HANDANI - - 317 comments

I'm using uBlock origin and I was whitelisted moddb, indiedb, slidedb, and vrdb.
But I still see 'whilelist us' message.

And I found all of other gamer-network domains like eurogamer from your sites are blocked.
Of course, Google's ad service, analystic, api, tag service, syndication are blocked too.
And scorecardresearch, wordpress, doubleclick.net, paypalobjects.com ... etc.

I guess adblockers are block domains without your own sites separately.
I think we need all of site list what we need whilelist.
Or I forgot something. Maybe we need how to whielist proper guide.

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Guest
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driiko12
driiko12 - - 2 comments

thanks

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Strannik610
Strannik610 - - 8 comments

good

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xdgoxila
xdgoxila - - 1 comments

xd

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Shadow_Giratina
Shadow_Giratina - - 57 comments

If you guys can remove the ads that cover the black background across all DiaBolical networks and just stick with subtle banner up top and 4:3 ads on the right hand side I would totally feel comfortable whitelisting this site. But untill I don't get sensory overload with some huge ******* hearthstone background ad, This site will stay blacklisted.
*EDIT* I also whitelist websites who have ads that DON'T have agressive, flashy animations. I really feel like the DiaBolical network got their ads from perdition. Sorry not sorry.

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WaLTaRRoN
WaLTaRRoN - - 433 comments

Guess all i can do for now is to disable AdBlock for this site :)

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Rooma92
Rooma92 - - 10 comments

Whitelisted :D

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dibdob
dibdob - - 1,353 comments

I'm using Ublock ,i presume it's the same method to whitelist

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Alexroma96
Alexroma96 - - 6 comments

Lol

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Handsome_Never
Handsome_Never - - 18 comments

what perks do you get from subscribing?

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Nikotina
Nikotina - - 41 comments

I have indiedb whitelisted on my adblock, but I'll subscribe soon.

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Vlados0600
Vlados0600 - - 2 comments

This!, i just turned off Adblock for Moddb,i didnt even realised!

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zorallpapa
zorallpapa - - 1 comments

done

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DiegoMarag
DiegoMarag - - 3 comments

Whitelisted done!!!

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SashaPlahta
SashaPlahta - - 48 comments

good

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alp15
alp15 - - 13 comments

nice

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U-238
U-238 - - 18 comments

h

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liuyanghui
liuyanghui - - 3 comments

me

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kasman027
kasman027 - - 29 comments

Super

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kasman027
kasman027 - - 29 comments

Super

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kasman027
kasman027 - - 29 comments

Super

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ibrahimguven2
ibrahimguven2 - - 23 comments

what is this

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Jupiter2
Jupiter2 - - 4 comments

I have already redeemed a code.
but I have not taken that game

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oleh2bis
oleh2bis - - 32 comments

Ok

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CAHEK22R
CAHEK22R - - 27 comments

Thanks now I can get it

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Dzrev
Dzrev - - 2 comments

fdzadazsss

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Jupiter2
Jupiter2 - - 4 comments

thx giveway

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sovenysh
sovenysh - - 25 comments

Whitelisted your site!

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yoyodolo
yoyodolo - - 18 comments

i support this article

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Jupiter2
Jupiter2 - - 4 comments

I have already redeemed a code.
but I have not taken that game

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lexscripta
lexscripta - - 11 comments

good

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isaLpOkidQ
isaLpOkidQ - - 14 comments

Whitelisted

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midi212
midi212 - - 23 comments

Great! Whitelisted!

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alp15
alp15 - - 13 comments

hi

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Vadeck
Vadeck - - 12 comments

I've disabled AdBlock for this site.

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SashaPlahta
SashaPlahta - - 48 comments

good

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yoyodolo
yoyodolo - - 18 comments

this article? again?

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SashaPlahta
SashaPlahta - - 48 comments

cool

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ademsygl
ademsygl - - 3 comments

fsdsdfs

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ademsygl
ademsygl - - 3 comments

asdasdasd

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xxxxdarkxxxx
xxxxdarkxxxx - - 11 comments

lol

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oscartroll2012
oscartroll2012 - - 7 comments

nice

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SashaPlahta
SashaPlahta - - 48 comments

good

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ademsygl
ademsygl - - 3 comments

weeree

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