📢 We are excited to announce that Consumer Panel Services GfK is now a part of the YouGov group! 🎉 Hear from both Steve. Hatch, CEO of YouGov and Stefan Heremans, President of CPS on how we’ll help solve significant challenges faced by the industry, bringing the best behavioral and attitudinal data together in one place. We're very much looking forward to this new chapter in our long history of creating more value for businesses around the world. Find out more 👉 https://lnkd.in/dcvJn2Kw #YouGov #CPS #ConsumerPanel
Consumer Panel Services GfK
Market Research
CPS GfK, a former GfK company, is now part of the YouGov group
About us
Consumer Panel Services GfK, a former GfK company, is now a part of YouGov Group We pride ourselves in 60 years helping the world’s most recognised FMCG and retail brands to plan, track and activate their product, promotion and retail strategies with agility, speed and total certainty. Providing key information on who buys what, where, how much, how often and why (not). With our high-quality, uninterrupted data, consultancy and expertise, we help our clients deliver superior customer experiences at every stage of the shopper journey. We do this with consultancy, expertise and access to our secure, living source of consumer data, built upon a loyal, ever-growing number of panel members. We observe shopper behaviour overtime, across all different shopping locations, allowing us to measure their footprint and provide our clients with a broad and in-depth view of their motivations, behaviours and patterns, past present and future
- Website
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https://www.gfk-cps.com/
External link for Consumer Panel Services GfK
- Industry
- Market Research
- Company size
- 1,001-5,000 employees
- Type
- Public Company
- Founded
- 1957
- Specialties
- market research, market intelligence, bespoke consulting, ad-hoc studies, category management, branding, and FMCG
Employees at Consumer Panel Services GfK
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Justus Gentner
VP Operations E2E Consumer Panel at GfK
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Yves Uerlings
Multilingual Senior Sales Professional | Business Development | Key Account Management | Consultative Sales | Prospection, Customer Acquisition and…
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Szymon Mordasiewicz
Managing Director Consumer Panel GfK || Shopper and Retail Trade || FMCG || Offline and Online Trade
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Wim de Vreeze
Director Global Sales Office
Updates
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We're #hiring a new (German-Speaking) Data Delivery Expert, Operations (m/w/d) (CPS-GfK) in Frankfurt, Hesse. Apply today or share this post with your network.
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We're #hiring a new Junior Project Manager (CPS-GfK) in Bucharest, Bucharest. Apply today or share this post with your network.
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We're #hiring a new Consultant & Market Analyst (CPS-GfK) in Milan, Lombardy. Apply today or share this post with your network.
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We're #hiring a new Junior Specialist (m/w/d) (CPS-GfK) in Nuremberg, Bavaria. Apply today or share this post with your network.
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We're #hiring a new Senior Consultant (m/w/d) (CPS-GfK) in Hamburg, Hamburg. Apply today or share this post with your network.
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Our Spring 2024 Behavior Change report shows that health and climate change concerns are growing, influencing how consumers make purchasing decisions. However, the economy and household budgets are still the leading societal issue, with 59% of surveyed consumers saying it is a constant part of their lives. While current figures are comparable to the start of the cost-of-living crisis in 2022, they are declining versus the peak of 51% during the height of the crisis. Understand the key drivers behind these changes and how they affect your business. Watch the on-demand webinar now ➡️ https://hubs.la/Q02G0LB20 #BehaviorChange #ConsumerInsights #FMCG #MarketingStrategy #BrandGrowth #Webinar
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We're #hiring a new Software Test Engineer (m/w/d) (CPS-GfK) in Nuremberg, Bavaria. Apply today or share this post with your network.
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How did Coca-Cola, Haribo, Roshen, Red Bull, Dr. Beckmann, Mutti, and Kinder grow their market share in 2024? Our Brand Footprint Europe Report shares the strategies and case studies of these top FMCG brands, showing how they retained and recruited new shoppers even in difficult economic times. Penetration drives growth – and needs investing. This report shows how to make it a permanent strategy to capitalize on the shifting consumer behavior in 2024. Get the insights now ➡️ https://hubs.ly/Q02G17f00 #BrandFootprintEurope #FMCG #ConsumerInsights #MarketTrends #BrandSuccess
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We're #hiring a new Consultant (m/w/d)(CPS-GfK) in Hamburg, Hamburg. Apply today or share this post with your network.