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Samsung has launched new protective cases for the Galaxy Z Fold 5 and Galaxy Z Flip 5 in partnership with the French clothing and fashion brand Lacoste. The company has made one case each for the two foldables, both featuring the same monogram pattern. It represents the Lacoste 2023 collection.
Galaxy Z Fold 5 and Flip 5 get new Lacoste-branded cases
Samsung has long collaborated with Lacoste to make exclusive accessories for its mobile devices. Most recently, it released a case for the Galaxy Z Flip 4 in November 2022. Before that, the duo gave us unique cases for the Galaxy S22 series and Galaxy S21 FE. They are now offering covers for the latest foldables.
The Galaxy Z Flip 4’s cover came in a unicolor design with the same four color options as the device: Rose Gold, Blue, Graphite, and Lavender. It featured Lacoste’s iconic green crocodile logo at the bottom. This year, Samsung is doing things slightly differently. While the crocodile isn’t going anywhere, it’s no longer green. The firm has made it black to blend well with the case’s black body.
The new Lacoste cases for the Galaxy Z Flip 5 and Galaxy Z Fold 5 also look distinct thanks to the white monogram pattern. The repetitive pattern appears to show skyscrapers in a rhombus-shaped box. Samsung says this design is “emblematic” of the Troyes-based French brand’s latest luxury collection.
“These two designer protectors perfectly match the lines of the Galaxy Z Flip 5 and Galaxy Z Fold 5 while protecting them from scratches and shocks,” Samsung said in a press release [machine-translated from French]. “Much more than a shell, these two creations marked with the famous crocodile are real fashion accessories to perfect your sporty chic style.”
As of this writing, Samsung hasn’t revealed the pricing and availability details for these cases. If history is any indication, they should soon be on sale through the company’s official website in France. The cases might cost around €50. Samsung may not bring the Lacoste-banded back covers for the Galaxy Z Flip 5 and Galaxy Z Fold 5 to other markets.
Fashion influencer Sally is the new ambassador for the Galaxy Z Flip 5 in France
Alongside collaborating with Lacoste for new cases, Samsung has also roped in social media influencer Sally as the new ambassador for the Galaxy Z Flip 5 in France. Sally makes videos on fashion and beauty tips for hair care. Samsung says she is a “natural choice” for this promotional campaign because of her “assertive personality and audacity” that perfectly reflects the spirit of the campaign: asserting your style.