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What is gclid?

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I want to know what "gclid" is. A different page brought me here (Redirected from Gclid).

But this page does not contain the word "gclid". — Preceding unsigned comment added by Guettli (talkcontribs) 10:32, 7 April 2021 (UTC)[reply]

 Added Google Ads#Conversion tracking PaulT2022 (talk) 08:24, 26 June 2022 (UTC)[reply]
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I've seen information about Google starting with pay per view and later pay per click. But nothing on a fixed monthly fee. I think that the fees would be charged monthly, but writing it like this could be confusing. Jeco1991 (talk) 08:28, 11 December 2022 (UTC)[reply]

Monthly fee may be referring to the ad management fee rather than the payment for the ads themselves. I agree that the way it's written now is confusing and the claim itself isn't evident from the referenced sources. PaulT2022 (talk) 10:49, 11 December 2022 (UTC)[reply]

Antitrust lawsuit

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Recent press coverage:

PaulT2022 (talk) 23:19, 25 January 2023 (UTC)[reply]

@PaulT2022: Feel free to add that in here and on Google litigation. InfiniteNexus (talk) 07:03, 27 January 2023 (UTC)[reply]