![](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/adaptive_image_1451170921.img.png)
![](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/header/About-page-hero.png)
![](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/new-carousel-images/Video-image.jpg)
120 YEARS OF
TRUSTING THE STAR
For generations, Americans have hit the open road in search of adventure. And our iconic star has beenthere to guide them every mile. Texaco is proud to fuel adventures past, present and future.
Buckle up for a trip down memory lane with Texaco
![Stars](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/adaptive_image_493715897.img.png)
![Stars](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/our-star.png)
OUR STAR IS BORN
1902 - 1931
Texaco was born in Beaumont, Texas in 1902. Back then we called ourselves The Texas Company, but when a salesman saw the abbreviation "Texaco" in a telegram, it became our favorite nickname.
The first Texaco star arrived in 1903, when a 19-year-old Italian refinery worker suggested we embrace the five-pointed symbol of Texas. He later added a green "T" - a color scheme he probably picked up from the Italian flag.
Over time, the logo changed subtly. And we added new brands such as Havoline Oil, when we acquired Indian Refining Company in 1931.
![Women working in factory Women working in factory](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_330811964/parsys-pdisplay-0/adaptive_image.img.png)
![Women working in factory Women working in factory](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/1902-01.png)
![Man holding Texaco cart Man holding Texaco cart](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_330811964/parsys-pdisplay-1/adaptive_image.img.png)
![Man holding Texaco cart Man holding Texaco cart](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/1902-02.png)
![Texaco lubricant Texaco lubricant](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_330811964/parsys-pdisplay-1/adaptive_image_1544369734.img.png)
![Texaco lubricant Texaco lubricant](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/1902-03.png)
![Old Texaco station Old Texaco station](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_330811964/parsys-pdisplay-2/adaptive_image.img.png)
![Old Texaco station Old Texaco station](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/1902-04.png)
![Performance logo Performance logo](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/adaptive_image_1972044340.img.png)
![Performance logo Performance logo](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-logo.png)
THE PERFORMANCE CHIEF
1932 - 1959
As Texaco grew, so did our commitment to performance. In 1932, we introduced Texaco Fire Chief gasoline, followed by Sky Chief gasoline in 1938 - bringing higher-octane options to pumps across America.
We also updated our look, debuting the white enamel-clad "Texaco Type" filling with a new "banjo" logo and sign in 1936.
And Texaco, the brand by which the public knew us, became our corporate name in 1959.
![old texaco ad old texaco ad](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1503171218/parsys-pdisplay-0/adaptive_image.img.jpg)
![old texaco ad old texaco ad](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-1-lg.jpg)
![Old Texaco ad Old Texaco ad](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1503171218/parsys-pdisplay-1/adaptive_image.img.jpg)
![Old Texaco ad Old Texaco ad](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-2-lg.jpg)
![Texaco Station Texaco Station](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1503171218/parsys-pdisplay-2/adaptive_image.img.jpg)
![Texaco Station Texaco Station](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-3-lg.jpg)
![Texaco dealers ad Texaco dealers ad](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1633097240/parsys-pdisplay-0/adaptive_image.img.jpg)
![Texaco dealers ad Texaco dealers ad](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-4.jpg)
![Old gas pump Old gas pump](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1633097240/parsys-pdisplay-1/adaptive_image.img.jpg)
![Old gas pump Old gas pump](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-5-lg.jpg)
![You're welcome ad You're welcome ad](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1633097240/parsys-pdisplay-2/adaptive_image.img.jpg)
![You're welcome ad You're welcome ad](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-6-lg.jpg)
![Texaco fire chief Texaco fire chief](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1633097240/parsys-pdisplay-3/adaptive_image.img.jpg)
![Texaco fire chief Texaco fire chief](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-7-lg.jpg)
![Say yes Say yes](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1669922335/parsys-pdisplay-0/adaptive_image.img.jpg)
![Say yes Say yes](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-8.jpg)
![Firemans hat Firemans hat](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1669922335/parsys-pdisplay-1/adaptive_image.img.jpg)
![Firemans hat Firemans hat](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-9-lg.jpg)
![Valor Valor](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1669922335/parsys-pdisplay-1/adaptive_image_2119621923.img.jpg)
![Valor Valor](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-10-lg.jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1669922335/parsys-pdisplay-2/adaptive_image.img.jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/performance-image-11-lg.jpg)
![Trust logo Trust logo](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/adaptive_image_986978281.img.png)
![Trust logo Trust logo](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-logo.png)
TRUST YOUR CAR
1960 - 1980
The 1960s were all about fast-moving changes, but travelers knew they could count on Texaco.
The long-running "Trust your car to the man who wears the star" advertising campaign began in 1962 and a hexagon version of our logo was introduced in 1963. Both would become icons of the road for an entire generation.
Talk about trusting your car to the man who wears the star. For a decade, beginning in 1975, Bob Hope became "Mr. Texaco," advertising Texaco on his TV specials.
![Trust image 1 Trust image 1](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_840456367/parsys-pdisplay-0/adaptive_image.img.jpg)
![Trust image 1 Trust image 1](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-image-1.jpg)
![cap Cap](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_840456367/parsys-pdisplay-1/adaptive_image.img.jpg)
![cap Cap](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-image-2-lg.jpg)
![Texamatic fluid Texamatic fluid](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_840456367/parsys-pdisplay-1/adaptive_image_1809523400.img.jpg)
![Texamatic fluid Texamatic fluid](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-image-3-lg%20(1).jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_840456367/parsys-pdisplay-2/adaptive_image.img.jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-image-4-lg.jpg)
![Trust image Trust image](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1564108904/parsys-pdisplay-1/adaptive_image.img.jpg)
![Trust image Trust image](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-image-5.jpg)
![Car Car](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1564108904/parsys-pdisplay-2/adaptive_image_154491620.img.jpg)
![Car Car](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/trust-image-6.jpg)
![child on truck child on truck](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1564108904/parsys-pdisplay-3/adaptive_image.img.jpg)
![child on truck child on truck](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/texaco-history/trust-image-7.jpg)
![Texaco logo Texaco logo](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/adaptive_image_1226555157.img.png)
![Texaco logo Texaco logo](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/driving-logo.png)
DRIVING PERFORMANCE
1981 - TODAY
The current Texaco star and modern station design launched in 1981. In 2001, Texaco and Chevron merged to become ChevronTexaco. Not long after, we added the cleaning power of Techron to every grade of our gasoline.
Today the Texaco star shines in 16 states and in countries around the globe. Wherever you see it, we're ready to help you get where you're going and get the best performance from your car.
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_870423805/parsys-pdisplay-0/adaptive_image.img.jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/driving-image-1-lg.jpg)
![car with fish bowl car with fish bowl](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_870423805/parsys-pdisplay-1/adaptive_image.img.jpg)
![car with fish bowl car with fish bowl](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/driving-image-2.jpg)
![car car](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1367780223/parsys-pdisplay-1/adaptive_image.img.jpg)
![car car](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/driving-image-3.jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1367780223/parsys-pdisplay-3/adaptive_image.img.jpg)
![Texaco station Texaco station](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/history/driving-image-4.jpg)
OWN A PIECE OF HISTORY
![](https://cdn.statically.io/img/www.texaco.com/content/texaco/en_us/home/about-texaco/_jcr_content/parsys/multi_column_1751820881/parsys-pdisplay-1/adaptive_image_657439958.img.png)
![](https://cdn.statically.io/img/www.texaco.com/content/dam/external/texaco/en_us/marketing-support/web-images/retail-skychief-sign-history.png)
NEON4LESS
Texaco Chief Sign
Bask in the glow of this Sky Chief neon sign. Ready to hang, no special winning required.