Telegraph readers can claim these free bets and bookmaker offers for Euro 2028

Discover the best Euro 2028 betting offers and free bets from UK betting sites plus all the information you need on offers and boosted odds

Euro 2024 betting offers: Free bets and betting offers
Euro 2024 betting offers: Free bets and betting offers

European Championship

The dust is settling on Euro 2024 with England’s hearts broken again after Spain beat them 2-1 in the final with Mikel Oyarzabal scoring the winner in the 86th minute.

The tournament provided plenty of entertainment and it is hard to argue with the winners who were victorious in all seven of their games – a European Championship first.

Attention will soon turn to the 2026 World Cup in the USA, Mexico and Canada, after which the next Euros take place in 2028 with matches in all five countries across the British Isles.

There is plenty of time before then for the bookmakers to finalise their betting offers but for now you can find out what to expect below.

Types of European Championship betting offers

To familiarise yourself with the different types of offer available, take a look at our explanation below.

Euro 2028 free bets

Many bookmakers provide special promotions for new customers. These often include free bets upon registration and sometimes even multiple free bets. 

To qualify, new customers typically need to meet specific criteria, such as making a qualifying deposit or placing a bet. It’s essential to review each bookmaker’s terms and conditions to find out detailed information about these requirements. 

Once the criteria are met, you will receive a designated amount to use as a free bet from the chosen operator. 

These offers are often tied to events such as the European Championship, so staying informed about the various promotions is crucial. Utilising these free bets can help minimise how much of your own money is at risk.

Euro 2028 money back as a free bet

Some bookmakers attract new customers by offering money-back guarantees as free bets for the finals. Unlike standard free bets, these promotions require you to stake your own money, but if your bet loses, you receive a refund, typically as a free bet or sometimes in cash.

These offers usually come with a minimum stake requirement, often around £20. They are ideal for those interested in betting on the outcome of a specific game.

This way, even if your bet loses, you can get your cash back or receive a free bet, ensuring you don’t lose your initial stake.

Euro 2028 boosted odds

A popular offer for new customers during the European Championship is boosted odds on specific games or certain countries to win the competition. Boosted odds provide better-than-usual prices on an outcome, enhancing potential returns.

While the maximum stake is typically limited, the high enhanced odds can still yield a substantial win when betting on favourites in the tournament.

Best Euro 2028 existing customer offers

Bookmakers will not only want to target new customers but also make sure the punters who have signed up remain loyal to them. They do this by offering existing customers certain promotions that will benefit them and their betting experience.

These offers are similar to those for new customers, with free bets and boosted odds popular, but will often be of a lesser value than the new customer offers.

How to pick the right Euro 2028 betting offers

With so many bookmakers looking to get in on the action with Euro 2024 betting offers, it’s important to know which one, or more than one, may be the right one for you. Some punters may want the most free bets possible, while some will be looking more for the markets the bookmaker can offer for the Euros. Here’s what to consider when selecting your Euro 2024 betting offer.

  1. A good welcome offer. You want to select a bookmaker that offers a generous number of Euro 2024 free bets so you have enough to use on to get a feel for its website or app.
  2. A user-friendly experience. Before selecting an offer, visit the website or app and check that you can navigate between the sports and markets you want. Betting sites can vary with their operating systems so find the one that suits your needs best.
  3. Existing customer offers. Once you have your Euro 2024 new customer bonus, you will want to make sure there are plenty of offers available after you join to make using the site worth your while throughout the tournament. 
  4. Betting markets and features. The main reason to sign up for a betting account is so you can have a punt, so make sure the operator has all the markets you want, such as player props. This also goes for betting features such as bet builders which will be extremely popular for Euro 2024.

How to claim the Euro 2028 free bets

To claim a Euro 2024  free bet, you will need to select a bookmaker from our comprehensive list above. Once you have done that, most bookmakers will need you to follow the same simple steps to open an account with them.

  • Confirm you are a UK resident
  • Your full name
  • Confirm your date of birth and that you are over 18
  • Email address and contact number
  • Choose a username and password
  • Accept the terms and conditions

Some may ask for a promotion code, such as the bet365 bonus code, but if you use our table above and click on the offer you want, we will automatically add the relevant code for when you sign up.

How to use your Euro 2028 free bets

Once you have selected the new customer offers you wish to take advantage of, you can begin to look at the Euro 2024 markets to place your free bets on.

You can see our carefully selected Euro 2024 betting tips and best bets for all the games by going to our football betting page. Check out the most common markets below.

Euro 2028 betting markets

These are the most popular betting markets, with the attention on individual games as the tournament proceeds.

Euro 2028 winner

This is the most popular of all Euro 2024 betting markets and is simply which team you think will win the tournament. One thing to note is that bookies will offer each-way terms on this market, which is usually at terms of 1/2  the odds for the first two places. So if you back England at 5/1 each way and they get to the final, you are guaranteed some winnings.

Check out who the bookies have got as the favourite in the latest Euro 2024 odds.

Euro 2028 top scorer

The golden boot at Euro 2024 was shared between six players who all scored three goals each and some of those, like Jamal Musiala and Cody Gakpo will be hoping to win it again in 2028. There will be other players in the mix such as Kylian Mbappe and Jude Bellingham as well as others who have yet to announce themselves.

Euro 2028 – to make the final

Instead of betting on the outright winner market each-way, you can always bet on your preferred team to make the final. This is a great market for those who are backing an outsider who may not be fancied to win but can certainly make the final two.

Euro 2028 Player of the Tournament 

The European Championship player of the tournament award has only been around since 1996 but it has had some big-name winners such as Zinedine Zidane, Andres Iniesta and Antoine Griezmann. In 2024, it went to Rodri of Spain, meaning all seven of the previous winners have played in the final in their winning years.

Euro 2028 Young Player of the Tournament

The young player of the tournament award is only for those players 22 and younger. It was first awarded in Euro 2016, when Portugal’s Renato Sanches was the winner, while Pedri of Spain picked it up in 2021. His Spain and Barcelona team-mate Lamine Yamal won it in 2024 and the 17-year-old is the youngest-ever recipient of the award.

Win draw win

The win-draw-win market is the most synonymous with football as it involves picking the correct result (home win, draw or away win). This bet is most often placed as a single can also be a leg in an accumulator. Check out our tips to see who you should be backing.

First goalscorer

A first goalscorer bet is one of the most popular bets in football because of its simplicity and the high odds it potentially offers. Pick the player you think will score first in a match and you win if you are correct. Some bookmakers will even have Euro 2024 free bets available for those who correctly select the first goalscorer.

Both teams to score

Those who don’t fancy a win-draw-win bet will often turn to both teams to score, which is another bet that is easy to understand. 

You place your bet on either of two outcomes being both teams to score: yes or no. If you bet on ‘yes’ then you need both teams in your selected game to score. If you bet on ‘no’ then you need at least one of the sides to fail to score.

Correct score

The correct-score bet is one of the hardest to predict in football but one of the most rewarding in terms of high odds. For example, if you had bet on England to win their first game at Euro 2024 against Serbia 1-0 as a correct score, you would have won as it finished 1-0. Any other score and your bet would have lost. So be aware that having a great knowledge of the teams playing is crucial to your correct-score bet success.

How we tested these Euro 2028 betting offers

To ensure we have confidence in the bookmakers mentioned in this article, we have taken the essential measures of registering, depositing and placing bets with each of them. 

Our recommendations are based on our personal experiences, which are further supported by reliable data from the reputable UK Bookmaker Awards. 

This strengthens the reliability of our suggestions, giving you the assurance to follow them without relying solely on our viewpoints.

UK Bookmaker Awards

The prestigious UK Bookmaker Awards encompass a wide range of categories, each one meticulously evaluated through monthly surveys of avid bettors. 

These valuable insights are then thoroughly examined by data experts, who skillfully compile the final rankings. Below, you will find the positions in some of the most significant categories.

The UK Bookmaker Awards recently announced the results for 2023, the final rankings before next year’s tournament, and that is where the data below comes from.

You can find more details on the UK Bookmaker Awards website

Best overall

Bookmaker Rank
bet365 1st
Unibet 2nd
Sky Bet 3rd
Coral 4th
William Hill 5th

Best welcome offers

Bookmaker Rank
bet365 1st
Unibet 2nd
SBK 3rd
888sport 4th
Coral 5th

Best football odds

Bookmaker Rank
SBK 1st
Betfairt 2nd
Grosvenor 3rd
Coral 4th
32Red 5th

Previous European Championship finals

Year Winner Score Runner-up
2024 Spain 2-1 England
2020 Italy 1-1 (pen: 3-2) England
2016 Portugal 1-0 aet France
2012 Spain 4-0 Italy
2008 Spain 1-0 Germany
2004 Greece 1-0 Portugal
2000 France 2-1 (Golden Goal) Italy
1996 Germany 2-1 (Golden Goal) Czech Republic
1992 Denmark 2-0 Germany
1988 Netherlands 2-0 Soviet Union
1984 France 2-0 Spain
1980 West Germany 2-1 Belgium
1976 Czechoslovakia 2-2 (pen: 5-3) West Germany
1972 West Germany 3-0 Soviet Union
1968 Italy 1-1, 2-1 replay Yugoslavia
1964 Spain 2-1 Soviet Union
1960 Soviet Union 2-1 aet Yugoslavia

Betting | Telegraph Media Group provides extensively researched, expert analysis, tips and odds to ensure readers are best informed when placing bets on football. Read more about our publishing principles here

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