This next track is titled, “#audioads” Setting up audio inventory is as simple as any other inventory and will help amplify your marketing efforts. Learn more here → https://goo.gle/39Y0Ew6 #WorldMusicDay
Google Ad Manager’s Post
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A celebration of Commercial audio. Done differently. Today marks three years of Optimal Audio 🎂 James King, Director of Marketing, takes a moment to reflect on the brand's formation, its journey, and what the future holds. Read more: https://lnkd.in/eYFf_HdY #WeAreOptimalAudio #CommercialAudioDoneDifferently #avtweeps
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Sonic Boom – why audio branding is back in the mainstream Speaking exclusively to Marketing Beat, DLMDD co-founder Max De Lucia explains why sonic branding is so effective Read more 👉 https://lnkd.in/e5kyHAi7 #marketing #advertising #audio #branding
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Over the last decade the number of sonic logos introduced each year has grown exponentially and at Radiocentre we know the incredible boost that consistent audio branding can give radio advertisers. Yesterday Marketing Beat published an interview with DLMDD co-founder Max De Lucia who spoke about the importance of sonic branding, highlighting some great brands like Direct Line Group, webuyanycar, Domino's and Tetley who have released new audio branding recently. There's plenty of data that shows the uplift effective sonic branding can provide: 📈 Our Big Audio Datamine research revealed that on average ads that use an established creative route or an established sonic brand device achieve an ad awareness uplift rate 11.2% higher than those that don’t. https://lnkd.in/g6tv-vVx 🎶 SoundOut's 2021 index report reveals Sonic logos that include brand names are twice as effective at solidifying brand association than those that do not include brand names. ⏩ Ipsos 'The Power of You' highlighted that audio brand assets are 3x as effective as visual brand assets.
Sonic Boom – why audio branding is back in the mainstream Speaking exclusively to Marketing Beat, DLMDD co-founder Max De Lucia explains why sonic branding is so effective Read more 👉 https://lnkd.in/e5kyHAi7 #marketing #advertising #audio #branding
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Unlock the Modern Renaissance in Audio Marketing! 🎧 Discover the latest strategies and trends in the audio world. Read this insightful article to learn more https://bit.ly/48hN9Ri #AudioTechAdvances #AudioMarketing #DigitalAudio #AudioRevolution
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Unlock the Modern Renaissance in Audio Marketing! 🎧 Discover the latest strategies and trends in the audio world. Read this insightful article to learn more https://bit.ly/3Ru5y78 #AudioTechAdvances #AudioMarketing #DigitalAudio #AudioRevolution
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From jingles and brand anthems to audio logos and voiceover, Audio Branding is the sound of your brand brought to life. Grab your headphones and listen to our latest Soundbite: Audio Branding 101, for a dive into how sound can be activated across all of your marketing touchpoints. #AudioBranding #SoundBranding #Soundbites #AudioBranding101
Soundbites: Audio Branding 101
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Discover the power of audio! A new study shows that investing in audio advertising can yield a profit of $6.29 on every dollar over two years. Audio ranks impressively high in ROI, outperforming all digital platforms. Dive into the sound of success! #AudioROI #MarketingStrategy #RadioAdvertising
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📣 Save the Date: September 14th! Get ready to dive deep into the realm of #audio #marketing with Claritas and Audacy, Inc.! Join our #webinar where we'll unravel the secrets of #audio #attribution. Discover the ABCs (Who, What, How, and Why) of measuring audio's impact and uncover the strategies for your upcoming campaigns. Don't let this chance slip through your headphones - seize the opportunity to unlock precious insights in the world of #audioadvertising. https://lnkd.in/eTRU95pV - Kevin Greenwald, Michael Biemolt, Camden Weber
Audacy Insights Series | Audio Measurement for the Modern Advertiser
https://audacyinc.com
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Watched another great webinar by AdAge on the power of audio to drive attention. Proof is in the numbers, audio is best medium for brand recall and brand choice.
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"Audio is becoming increasingly relevant as a means to cut through the wall-to-visual avalanche that people experience on a daily basis."🎙️🔊 Check out Marketing Beat's latest article: 'Sonic Boom – Why Audio Branding is back in the mainstream.' https://lnkd.in/e5kyHAi7 We are also allowing public investment into Say It Now and are now more than 90% funded, so if you want to join us on this journey, you can invest from £10 - more at this link -> https://lnkd.in/eVT5KZjn #SayItNow #Audio #Branding #ActionableAds
Sonic Boom - why audio branding is back in the mainstream
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