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Brawl Stars' new battle pass #economy drove a 61% 2Mo2M revenue increase. #𝗕𝗿𝗮𝘄𝗹𝗦𝘁𝗮𝗿𝘀’ 𝗻𝗲𝘄 𝗯𝗮𝘁𝘁𝗹𝗲 𝗽𝗮𝘀𝘀 𝘀𝘂𝗯𝘀𝘁𝗮𝗻𝘁𝗶𝗮𝗹𝗹𝘆 𝗿𝗮𝗶𝘀𝗲𝘀 𝘁𝗵𝗲 𝗰𝗲𝗶𝗹𝗶𝗻𝗴 𝗼𝗻 𝗽𝗹𝗮𝘆𝗲𝗿 𝘀𝗽𝗲𝗻𝗱 𝘄𝗵𝗶𝗹𝗲 𝗮𝗹𝘀𝗼 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴 𝗴𝗿𝗲𝗮𝘁𝗲𝗿 𝗿𝗲𝘄𝗮𝗿𝗱 𝘃𝗮𝗹𝘂𝗲. ➡ The battle pass update increased spend by a massive 61% 2Mo2M by requiring cash to purchase, running for one month instead of two, awarding less rare heroes, and selling early access to new heroes. ➡ To offset the reduction in heroes and the removal of the ability to buy passes with earnable currency, the new battle pass awards more currency and cosmetics than the old pass. ➡ And because seasons only run for one month instead of two, the new pass offers nearly twice as much free reward value per month. 𝗧𝗵𝗲 𝗯𝗮𝘁𝘁𝗹𝗲 𝗽𝗮𝘀𝘀 𝘂𝗽𝗱𝗮𝘁𝗲 𝗹𝗲𝗱 𝘁𝗼 𝗿𝗲𝗰𝗼𝗿𝗱-𝗵𝗶𝗴𝗵 𝗱𝗮𝗶𝗹𝘆 𝗮𝗰𝘁𝗶𝘃𝗲 𝘂𝘀𝗲𝗿𝘀 𝗮𝗻𝗱 𝗮 𝟭𝟬% 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗶𝗻 𝗰𝗼𝗺𝗽𝗹𝗲𝘁𝗶𝗼𝗻 𝗿𝗮𝘁𝗲𝘀. ➡ The new pass provides far more frequent reward value than the old pass, averaging 1.67 rewards per day at a value of $6.36 compared to 1.17 rewards per day at a value of $4.36. ➡ The new pass also reintroduces loot boxes to the free pass, which create frequent opportunities for high-value rewards. To help players complete the pass, the new pass offers more ways to earn XP and emphasizes seasonal challenges over daily challenges. ➤ Subscribing members can read the full Economy report for our complete economy data and analysis of the battle pass’s rewards and monetization.

As software engineers we generally like making things so we have a lot of tools. But something I’ve thought about a great deal over the last decade or so is how we as an industry are not good at teaching things that can’t be solved with a tool. So in the case of incident response (whether something like an outage or a security breach) we have some good tooling and ideas but we lack good incident response training.  

Just reviewing whether we should stick with Trustpilot or move to Reviews.io. We currently have 2070 reviews on Trustpilot, but very little on other platforms. Would users prefer to see reviews spread across multiple platforms? Questions I ask myself... Are we now reliant on Trustpilot? Could we negotiate with them better if we were on other platforms? If something happened to Trustpilot, whats are backup? https://lnkd.in/eMJdYyk

Interesting article from my colleagues from the Strategy team, Phil, Mark and Michael 👍 In the fourth chapter of our latest article collection, my colleagues look at the revolutionary moments for each of these industries over the last 12 months, and what each can tell us about the year ahead. ❓ To stream ad-free or not ad-free? ❓ A behaviour-driven approach to gambling regulation? ❓ The regulation of the ‘digital pound’. Click the link to read the full article: https://okt.to/H3UbRJ

What Is Trustpilot Reviews? And How It Benefits You? Hey there! Have you ever stumbled upon a new product or service online and felt skeptical about its quality? I know I have. That's where Trustpilot Reviews swoops in to save the day! In this article, we're going to dive into what is Trustpilot Reviews platform and uncover what it's all about. Whether you want … @Raqmedia

😎🤟Hey gambling enthusiasts! Still waste five hours a day glued to the screen? Budgets draining fast, feels like it's another game over? 🤷 Been there, done that. Screw that, hop onto Swanker, and start making real money. We've got top offers, verified partners, and case studies with all the tools you'll ever require. And our customer care team is here for you, always. 🤙 ✊We're making life easier for affiliates.And now, we're diving into gambling! Life's a game, and looks like you're about to win.🎰 🔗Registration: https://swanker.club/

Why are players leaving you and how can you fix it? I recently shared my expertise in player retention in the #iGaming industry with AffTimes. The article is in Russian, but thanks to modern technology, it can easily be translated into any language you need. Here are some key points: 🔹 A player's "audacity" is when they constantly contact support asking for bonuses. Everything else is loyalty. 🔹 Everything works if offered correctly. The most effective distribution methods are #cashback and bonuses or free spins that need to be collected every day. 🔹 For a long time, the focus has been solely on attracting new users and extracting maximum value from them during their first month. This approach is ultimately unsuccessful. 🔹 Banks and stores often come up with interesting mechanics that, with some refinement, can be transferred to #casinos. The whole article is here: https://lnkd.in/d9XJiEiJ Follow me for more 🦄

Since Triple Whale's launch of Sonar created some conversation, I'll provide transparent results less than 2 weeks in: 🔊 8% of our customers have enabled Sonar. 💰 11% of our expansion revenue target 16% to our deadline. We're behind a bit. Am I worried about hitting the target? Not at all, we have a lot more we are working on: 1. Case studies -- One client increased revenue from their Add To Cart Abandonment flow 100% by implementing Sonar. That single switch drove enough profit in a few days to pay for Triple Whale. 2. More Integrations -- Keep an eye out for a rolling thunder of integrations that add more and more value for our clients. Kellet Atkinson and the team are on fire. 3. BIG ANNOUNCEMENT -- Just before our deadline we'll have a big announcement, changing how brands manage paid media. Want to review what Sonar can do for you? Shoot me a DM to get started now. You'll unlock more revenue every week.

🔎 After Sherlock Holmes-ing a betting industry for the past month, I've uncovered some constant tactics. I can't guarantee that your competitors wouldn't hate me (and maybe you too, but hey, no pain, no gain! 🤷♀️). I was aiming to understand what makes some betting platforms stand out from the competition. I struck gold! 💰 First, they're not just sitting pretty with outdated sliders. No, siree! They've leveled up with widgets. Inside these widgets (or as I like to call them, story containers), it's a one-stop-shop for everything a bettor needs – game highlights, live scores, promos – you name it, it's there! And add a clear Call-to-Action that practically whispers, 'Come, bet with us,' resistance is 0. But wait, there's more! Their loyalty game is next-level. Think gamified quizzes and giveaways that keep users coming back for more like it's the last episode of their favorite series. So, if you want to stay ahead, take notes, my friend. Because with these in your arsenal, you'll have your competition scratch faster than you can say, 'Winner, winner, chicken dinner!' 🎲🔥   Wanna bet? 😉

https://lnkd.in/eEdbzmWR. Hello Everyone! I see lots of traffic on the Market Leader web site. Please do not miss opportunity to check it out before I add layers of security for access control and user account management. For the next few days you still have unlimited access to financial data analysis for any NYSE or NASDAQ list company. The app also includes probability of stock price in one and five year time horizon based on current price, price volatility, and number of iterations to run this data against least squares algorithm.