I had no idea how transformative Jessica would be when I first hired her for a telemarketing position.
She walked in on her first day with a binder so thick it could double as a doorstop.
Intrigued, I flipped through its meticulously organized sales scripts, complete with objectives, reasoning, and color-coded tabs.
It was essentially a master playbook for sales execution.
Naturally, I assumed this was a product of her previous company’s training program.
But Jessica smiled and said, "Oh no, I did all that myself."
This was her method.
She’d go home after work, write down the entire script, and break it down into a structured, logical format.
Seeing this, I IMMEDIATELY knew we had someone special.
I handed her our sales scripts and talk tracks.
She transformed them into a system so efficient and clear that it gave me anxiety just thinking about how to START something like that.
For Jessica, this was second nature.
She didn’t even need to be asked.
She simply saw what needed to be done and did it.
Today, her system is an integral part of our onboarding process.
New hires dive into her playbook from day one and instantly grasp the nuances of their roles.
Jessica's approach is a prime example of taking ownership.
She didn’t just follow instructions.
She redefined them with her process.
Jessica’s story is a powerful reminder that sometimes, the best innovations come from those who see a need and take the initiative to fill it, even if it means doing so in their own time.
That’s the kind of dedication and ingenuity that drives success.
I’m so happy she’s here with us at Essel!