Join us next week at The StreamTV Show, the largest meeting ground for the streaming television industry! Beachfront’s Senior Director of Publisher Partnerships, Neepa K. Shah, will be in Denver from June 24th - 26th. Reach out if you’re interested in meeting up on site, and learn more about the event here: https://hubs.li/Q02CgX710
Beachfront
Advertising Services
New York, NY 7,227 followers
Built for CTV and streaming, we're the sell-side ad platform used by leading media sellers and media buying teams.
About us
Beachfront is the sell-side ad platform built for convergent TV and streaming. Leading Connected TV (CTV) media sellers, such as AMC, A+E, Fubo, Paramount, Philo, Spectrum Reach, TelevisaUnivision, and Xumo, use our technology to monetize their inventory and serve ads across all TV and video screens. Similarly, agencies and media buying teams work closely with us to curate and execute fully-transparent, brand-safe advertising campaigns across CTV, over-the-top (OTT), and online video platforms. Founded in 2007, Beachfront is an independent, private equity-backed company based in New York City. In 2017, former U.S. Secretary of Commerce Penny Pritzker, through her investment firm PSP Partners, acquired a majority stake in Beachfront along with Growth Catalyst Partners. Learn more at beachfront.com.
- Website
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http://www.beachfront.com
External link for Beachfront
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2007
- Specialties
- TV Advertising, Addressable TV, Programmatic, Header Bidding, Unified Decisioning, Connected TV, Connected TV Advertising, OTT, OTT Advertising, Mobile Video, Mobile Advertising, Video , Video Advertising, Convergent TV, Linear TV, Cable TV, Broadcast TV, Ad Monetization, Header Bidding, Ad Mediation, Private Marketplaces, and Ad Tech
Locations
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Primary
New York, NY 10020, US
Employees at Beachfront
Updates
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“As a leader in contextual advertising, Seedtag's unique solutions, global footprint, and scaled demand partnerships will help advance Beachfront’s services and create value for our CTV publisher partners.” Our CEO, Chris Maccaro, shared his enthusiasm for Seedtag's acquisition of Beachfront, detailing what’s in store for the future of CTV advertising in Broadcasting & Cable: https://hubs.li/Q02B94pX0
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In this recent blog post, Seedtag describes how they are ready to push the boundaries of CTV advertising with their recent acquisition of Beachfront. Read more about how the integration and combined offerings will help to revolutionize the CTV advertising landscape: https://hubs.li/Q02zYv670
Seedtag is ready to push the boundaries of CTV advertising with Beachfront acquisition
blog.seedtag.com
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We are thrilled to share that Beachfront has been acquired by Seedtag, the global leader in contextual advertising! Through the acquisition, Beachfront's advanced technology, premium inventory, and expertise in CTV advertising will be seamlessly incorporated into Seedtag's existing contextual advertising solutions. Read more about the exciting news in AdExchanger: https://hubs.li/Q02zflnV0 And press play for more:
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In Forrester's recent report: The Sell-Side Platforms Landscape, Q2 2024, Forrester provided an overview of the market for Sell-Side Ad Platforms (SSPs) to help digital publishers understand the value they can expect from an SSP, and how vendors differ. Learn more about the report, which includes Beachfront and other vendors, here: https://hubs.li/Q02y-nF20
The Sell-Side Platforms Landscape, Q2 2024 | Forrester
forrester.com
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“As CTV viewership continues to rise, media buyers can maximize their reach by implementing a balanced political advertising strategy that includes Local CTV news.” ICYMI: Our latest blog post explores how the Local CTV news audience plays a critical role in elevating political advertising effectiveness. Learn more here: https://hubs.li/Q02x99KH0
The Role of Local CTV in the 2024 Political Advertising Cycle
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Attending Jounce Media's upcoming SPO Summit? Our VP, Head of Demand, Katie Beltz-Long, and Senior Director of Revenue Operations, Thomas Muzeni, will be in New York on Wednesday, May 8th, for the industry’s first gathering of buy-side and sell-side SPO experts. Reach out if you’d like to meet up on site, and learn more about the event here: https://hubs.li/Q02vYX670
Jounce Media — Jounce SPO Summit
jouncemedia.com
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Our latest blog post dives deep into the critical role Local CTV is set to play in the 2024 political advertising cycle, highlighting four key tactics political media buyers can use to enhance their CTV advertising strategies. Read more here: https://hubs.li/Q02vGVld0
The Role of Local CTV in the 2024 Political Advertising Cycle
beachfront.com
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With Spring upon us, we recently added several new CTV PMPs to our curated PMP Library! Check out the latest additions, including Q2 Tentpoles and IRIS-Enabled contextual and brand-suitable PMPs here: https://hubs.li/Q02rFN3v0
Private Marketplaces for Media Buyers
beachfront.com
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What's in store for the state of media in 2024? ICYMI: Broadsheet Communications spoke with leading industry executives, including our VP of Product, Amit Nigam, to gather insights into the latest trends, challenges, and opportunities facing the industry in the upcoming year. Check out the latest edition of The Broadsheet for more: https://hubs.li/Q02qWmNK0
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