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400 pages, Hardcover
First published October 20, 2016
What I have tried to do is provide something between a potted history [which would be more relevant to a compendium of plant colors] and a character sketch for the 75 shades [maybe Dante could help] that have intrigued me the most.The project began with research on something else entirely, checking out 18th Century fashion intel at London’s Victoria and Albert Museum, where she came across some mysterious adjective-noun combinations for the colors of things in fashion, which sparked more research, becoming a column on color in British Elle Decoration magazine.
Vantablack, a carbon nanotube technology created in Britain in 2014, traps 99.965 percent of the spectrum, making it the blackest thing in the world. In person it is so dark it fools the eyes and brain, rendering people unable to perceive depth and texture. - NY times TV reviewers?For any who enjoy learning new things, this book is the definition of a fun read, offering fascinating information in bite-sized, tasty nuggets of multi-colored brain candy for your synaptical munching pleasure. It’s to dye for. (Sorry)
"Beetles are still being harvested today to produce the cochineal used by the cosmetics and food industries. It is found in everything from M&M’s to sausages, red velvet cupcakes to Cherry Coke (to soothe the squeamish it is usually hidden under the far more innocuous label E120). ”
...also described orange as “red brought nearer to humanity by yellow.”