Visual Intent

Visual Intent by Moments.AI

Visual Intent is an industry-first alliance between Verve's Moments.AI™ and Getty Images for real-time visual content targeting.
Visual Intent
by Getty Images

Engage customers in meaningful moments

An exclusive offering for Verve clients, Visual Intent connects brands with engaged audiences during high-profile cultural, sports, and entertainment-focused moments across the open internet. It combines Getty Images’ resources with Verve’s Moments.AI™, allowing marketers to target relevant, brand-safe content in real-time with ads placed next to premium visual content from Getty Images.

Capture emotion and attention of every iconic moment

Lean in to the most important currency for a marketer — attention. Move away from clicks and optimize towards consumer attention in moments that matter. Maximize marketing outcomes by fine-tuning campaigns at any time towards desired metrics.

How will Visual Intent drive more returns for your ad campaigns?

Strengthen brand recall and association

Place your ads next to high-profile and trending imagery licensed from Getty Images, the world’s foremost visual experts and partner to many global events and celebrations.

Extend brand sponsorships to all channels

Activate your brand's sports or event sponsorship and promotions across channels, nurturing strong connections between consumers and memorable cultural references.

Increase intent to purchase

Most sports and entertainment fans consume media about their favorite events within 24 hours of publication. Use this window of peak interest by placing ads in real time as these moments unfold.

What is Moments.AI?

Moments.AI™ is Verve’s real-time contextual targeting solution that uses artificial intelligence to deliver ads against the most recent and relevant content. With real-time content analysis, Moments.AI™ lets brand marketers reach consumers in meaningful moments with instant, precise, and brand-safe audience targeting.

Get started with Visual Intent

Sports

Activate sports enthusiasts with trophy-worthy sports packages.

Entertainment

Activate fans with award-winning entertainment packages.