Campaign UK set a strategic vision and delivered clear, demonstrable results across all areas - including making paid content its primary revenue and creating more data-rich content to encourage subscribers to upgrade to the premium tier. Discover how the Campaign wowed the #AOPAwards24 jury here: https://lnkd.in/ept28sj6
AOP Association of Online Publishers
Online Audio and Video Media
Driving collective actions around the most important industry challenges of Premium Publishers.
About us
The UK Association for Online Publishing (AOP) is an industry body representing digital publishing companies that create original, branded, quality content. AOP champions the interests of media owners from diverse backgrounds including newspaper and magazine publishing, TV and radio broadcasting, and pure online media. Formed in 2002, AOP publishes original research, hosts forums, awards and conferences, covering a range of topics from managing online communities and adapting content for mobile, through to optimising partnership opportunities, SEO best practice, behavioural targeting and audience measurement. Our research, which is available exclusively to members, includes a monthly Digital Landscape Report, a bi-annual Census of AOP members’ businesses, in addition to other sector-specific projects. Publisher members are granted access to four industry committees, which cover a range of commercial activities, research, B2B and product development. AOP’s committees meet regularly to share knowledge and advice to continually improve their digital businesses. As of 2011, Publisher members are also entitled to free places at our monthly forum events, while Associate (Supplier) members get generous discounts. Membership also grants companies a range of other event discounts, such as for our annual Awards and Summit, other industry events/training and access to exclusive networking roundtables and dinners throughout the year.
- Website
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http://www.ukaop.org
External link for AOP Association of Online Publishers
- Industry
- Online Audio and Video Media
- Company size
- 2-10 employees
- Headquarters
- London
- Type
- Nonprofit
- Founded
- 2002
- Specialties
- digital publishing, research and insight, digital media events, online media, online publishing awards, Media industry representation, content, premium publishers, audience development, commercial, Ad Ops, B2B, Product Development, adtech, advertising, and trade association
Locations
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Primary
18 Soho Square
London, WC2A 3LJ, GB
Employees at AOP Association of Online Publishers
Updates
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Well done to The Telegraph on winning Editorial Team of the Year: Consumer at the #AOPAwards24 - the team have been a core part in the shifting the brand to an app-first approach and breaking records in terms of subscription growth: https://lnkd.in/eUC5VaE6
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Immediate's sales team are proving that a great culture drives great results - which is why they won Sales Team of the Year at the #AOPAwards24! Learn more about how they impressed our jury here: https://lnkd.in/eQfMwHVp
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The award for Product Development Team of the Year goes to William Reed Ltd for a strong use of tech and data to deliver editorial and commercial growth - don't miss their winning #AOPAwards24 case study here to learn more: https://lnkd.in/eHfjCgaw
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In 2023, The Telegraph surpassed its ambitious company-wide target of 1m subscriptions with an app-first approach. On top of this, they launched new resource platforms to empower readers to take actions to be better off and healthier, and even proved that subscribers like ads! Congratulations to the whole team on winning Best Online Brand: Consumer at the #AOPAwards24 last month - you can find their full case study here: https://lnkd.in/eYNkCcjw
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Jamie Carpenter, The ENDS Report / Haymarket Media Group, is the #AOPAwards24 Editor of the Year! Jamie has transformed the traditional print product into a multi-channel digital first operation with investigative journalism that is influencing national policy and making waves in parliament. Learn more about Jamie's editorial vision here: https://lnkd.in/eQFsfaHk
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The Film Stories podcast is a world-class example of how a passion project can become so much more. Six years on from the launch, the podcast has been the springboard for two print magazines, live events attracting major international filmmakers, and a feature film that is currently in post-production. Dive into the full case study to see what impressed the #AOPAwards24 jury and won Film Stories the award for Best Use of Audio: https://lnkd.in/enHnJnfU
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New Scientist's Obomate Briggs is the #AOPAwards24 rising star! Learn more about how Obomate has accelerated New Scientist's video output and made their science journalism relevant to a younger audience here: https://lnkd.in/eW9FxBHv
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#AOPTechTalk is back for another year! https://lnkd.in/gTXf9XAk We'll be bringing into focus the tech solutions that are driving digital publishing businesses forwards - helping to build audiences and engagement, drive product development, and create commercial opportunities. With four days of themed discussions, you can target your conference experience to tackle your biggest challenges and opportunities. Here's a quick taster of what each day will cover... WEDNESDAY 9th OCTOBER | Technology: Transforming the future of product development ⚡ John Markey & Rachael Miller, William Reed Ltd ⚡ Alex Newberry, Content Ignite® ⚡ Sipho Kings & Simon Allison, The Continent News ⚡ Dan Russell, Reach plc THURSDAY 10th OCTOBER | Artificial Intelligence x Human Innovation: Understanding the future of digital publishing [sponsored by Google] ⚡ Alastair Lewis, Quested Consulting Ltd ⚡ Paul Newman, Future ⚡ Jody Doherty-Cove, Newsquest Media Group WEDNESDAY 16th OCTOBER | From audiences to outcomes: Mastering data in digital publishing ⚡ Charlie Celino, News UK THURSDAY 17th OCTOBER | Lights, camera, data: Driving video monetisation through audience insights [sponsored by UKOM] ⚡ Julie Forey, UKOM ⚡ Rebecca Slack, Sky Media UK And on top of these four TechTalk sessions, delegates will have an opportunity to join one of two Round Table lunch discussions led by our partners at EX.CO and PubMatic. Find out more about the conference and how you can join us for any of the TechTalk events here: https://lnkd.in/gTXf9XAk We'll be announcing more speakers across all four events along with extra details about the Round Table lunches over the next few weeks, so watch this space for the latest updates!
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In Autumn 2023, Sky Media UK worked with Ipsos and UKOM on a pioneering project to become the first UK publisher to measure off-platform distributed video alongside their owned and operated platforms within the iris solution. Discover their case study here to discover how they impressed the #AOPAwards24 jury and won the award for Best Research / Insight Project: https://lnkd.in/eCQeptB5