Malaysia

MLBB M5 World Championship: Niko Analysts Unpacking a Historic Mobile Esports Milestone

Southeast Asia (SEA) known for its vibrant and rapidly growing gaming community, has emerged as a hub for mobile esports, vividly demonstrated by the record-breaking M5 World Championship. The first four iterations of the Mobile Legends: Bang Bang World Championship were hosted in Malaysia, Singapore, and Indonesia, with M1 (2019) held in Kuala Lumpur, while M2 [...]

gamescom asia 2023 — Under The Influence: The Role of KOLs Behind SEA’s Hit Games

This insights article is written by Niko Partners in conjunction with gamescom asia.  Did you know that it is Southeast Asia that is taking the lead in terms of growth in the video games market and esports industry? The region generates $6 billion in market revenue and hosts nearly 300 million gamers in 2023. That [...]

2023-09-07T04:34:52-07:00September 7th, 2023|Categories: Indonesia, Malaysia, Mobile Games, PC Games, Philippines, Singapore, Southeast Asia, Thailand, Vietnam|
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