give heed to (something)

To listen carefully or pay close attention; to give ample or due consideration. You'd best give heed to his advice, or you might end up suffering the mistakes he made in the past. Give heed to your mother, she knows what she's talking about. We're only trying to help you, son. Please give heed to our warnings.

give/pay ˈheed (to somebody/something)

take ˈheed (of somebody/something)

(formal) pay careful attention to somebody/something: They gave little heed to the rumours. ♢ I paid no heed at the time but later I had cause to remember what he’d said.