Guides & Reports

Download all the Ebooks & Reports that will help you assess and refine the growth strategy for your mobile apps and games. New resources every quarter. Bookmark this page!

eCPM Report - Updated Q3 2024

Optimize your Ad Monetization, find new audiences, and increase your ad revenues. Boost your eCPMs with the freshest data!

Mobile Casual Games Report

As the mobile gaming industry continues to evolve, understanding the latest trends and growth patterns is crucial for staying ahead.

Analyzing a
Publisher Platform & Building the Perfect Relationship

Taking Your Game to the Next Level: 
A Comprehensive Guide to Mobile Publishers

The Yearly eCPM Report 2024 edition

Revisited data from all 2023, together in one report. Boost your mobile monetization strategy with the freshest data!

How to choose the best mobile publisher?

The right choice will take your game to the next level. A bad one, may flunk all your hard work and hinder your success.

8 Steps To A/B Test Your Mobile App Idea

Start validating your app ideas effectively. Minimize the risks next time you launch an app in the stores.

Yearly eCPM Report 2023 Edition

Your favorite monetization report, packed up in one document. Boost those eCPMs with the freshest data!

Holiday Season 2023 Report

All the data you need to boost your Ad Income during the most hectic season of the year!

Monetization A/B Test for Everything

This page has our shared knowledge with all the links you will ever need to get!

The Definitive Guide of Growth for Mobile Games

A Guide of Growth full of tips, strategies & insights tailored to the current market trends & latest changes in the ad industry (such as iOS 14.5).

How to Run a Game Concept Test

Conducting Game Concept Tests before you start building your game drastically increases your likelihood of building and launching a successful game.