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Gracenote connects people to the content they love

Gracenote Contextual Video Data

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We help media and entertainment companies around the world connect audiences with the content they love.

Our entertainment metadata and IDs power the entertainment ecosystem, from creation to consumption, enabling you to maximize the value of content investments and engage viewers effectively.

Gracenote coverage by the numbers

Countries and 35 languages
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Channels and catalogs
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Matches per year across 70 sports
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Vehicles shipped with Gracenote metadata
0M+

Gracenote

Our solutions

Stay in tune with Hollywood trends, know the buzz-worthy names and grasp what captures the audience’s attention to create your next big hit.

Use Gracenote metadata, IDs and distribution network for effective content distribution, ensuring that your content is easily discoverable on leading video platforms and services worldwide.

Create compelling entertainment guides, search and discovery experiences that drive your audience to tune in and engage.

Enhance contextual ad targeting and brand suitability, along with CTV reporting, by using industry-standard Gracenote video content metadata and IDs.

Trusted by leading entertainment companies

Gracenote content development, distribution, discovery and advertising solutions help our customers connect audiences with content.

apple
google
samsung
spotify
amazon
wb
lg
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toyota
audi
hyundai
liberty global
thetradedesk
publicis
nbc
comcast
roku
dazn
disney
tubi

Testimonials

What our customers are saying

liberty global
It’s been a really positive experience. Gracenote was really dedicated with a real eye for the details. Not just following along, but also challenging us and bringing in new thinking.

Bei Li

Senior Manager CMS & Metadata Product Development
Crackle
This relationship means that we can be even more effective for our delivery partners and in turn improve the navigation, search, and discoverability of our amazing originals, exclusives, blockbusters, and classic TV series across the OTT landscape.

Philippe Guelton

President
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By helping to deliver a human-machine interface that is easy-to-use and aesthetically beautiful, Gracenote’s Smart Radio data solutions fit this approach perfectly.

Derek Jenkins

Senior Vice President of Design & Brand
PPL
In our case, and based on an assessment of several market offerings, we now make use of recording cluster data from Gracenote. Using their music recognition technology, Gracenote are able to de-duplicate sound recordings down to a single, normalized recording, based on their audible similarity.

Mark Douglas

Chief Information Officer
Watch Brasil
At Watch Brasil, we aim to deliver a unique, high-quality entertainment experience to our subscribers. Partnering with Gracenote, with its reliable and comprehensive database, has been essential in enhancing our content curation and service quality. Beyond data resources, our collaboration on innovative projects and constant knowledge exchange has been crucial for developing new features. We are excited about this partnership's future and confident in continuing to exceed our users' expectations together.

Alexandre Barvik

Director of Content, Product, and Innovation

Insights

Latest from Gracenote

Inclusivity has increased in new TV content, but ad spend has yet to catch up

Despite increasing diversity in popular TV programming, brands’ investment in inclusive content hasn’t kept pace.

Jul 3, 2024
Missing metadata in FAST programming inhibits content discovery and advertising opportunities

In order for programming in FAST channels to be discoverable by audiences, it needs to include complete metadata.

Jun 18, 2024
Nearly 70% of this year’s new TV series are BIPOC-inclusive

Premium original content presents new opportunities for media buyers looking to be more inclusive with their ad spending.

Jun 14, 2024

Discover how Gracenote metadata can help you unlock value from content

Whether you’re looking to accelerate content distribution or power next-gen personalized guides and user experiences, we can help you get the most from your content investment.

Get in touch

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